Business Problem: 
Insulin Pumps not reimbursed by any public health system in Canada. Disparate advocacy efforts proving ineffective.

Solution: 
Simplify reimbursement “ask”, create alignment among advocates, create inflection points focused on benefit of providing insulin pump coverage for children.

Outcome: 
Breakthrough Public Funding for Insulin Pumps Created Public Pay Market, Improved access to life sustaining technology for patients and their families.